Oviyapriya K and Kavitha M, “When Consumption Becomes Contribution: Tracing the Path to Sustainable Buying Commitment”, AIJR Abs., vol. 8, no. 8, p. 37, Jun. 2026, Accessed: Jun. 19, 2026. [Online]. Available: https://abstracts.aijr.org/index.php/abs/article/view/1521